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Cinema Beyond The Screen
Deliverables
- High-Resolution Posters & Collateral:
For festivals, events, and promotional print campaigns.
Digital Formats:
Optimized for social platforms, ensuring strong visual presence and engagement across devices.
Tools & Techniques
- Software: Adobe Photoshop, After Effects, Premiere Pro.
Production: Green screen filming with professional-grade equipment.
Specialized Methods: Advanced compositing, mesh tracking, and typography effects for dynamic, character-specific visuals.
Outcome
- The project delivered visually captivating companion pieces that expanded the film’s storytelling beyond the screen. By blending design, visual effects, and narrative symbolism, the graphics deepened audience connection and strengthened promotional impact across both print and digital platforms.
Cinema Beyond The Screen
A companion series of visuals bringing the world of The Rover: Gift of Eden to life in print and digital.
Project Overview
For the independent film The Rover: Gift of Eden, Iverson Design created a series of stylistic graphic companion pieces that visually interpret the film’s key themes, character personalities, and narrative tone. Designed for both high-resolution print and digital formats, these pieces supported promotional campaigns, festival materials, and audience engagement across social media channels.
Creative Approach
Green Screen Filming:
Captured actors against green screens to isolate performances and enable seamless compositing.
Visual Effects & Compositing:
Replaced backgrounds with cinematic digital environments aligned to the film’s mood and story arc.
Typography as Storytelling:
Integrated warped text overlays to reflect character traits, attitudes, and actions, adding both visual impact and narrative depth.
Color Grading:
Applied cinematic grading to unify the aesthetic and heighten emotional resonance.
